About ORYX TREND
Born from a passion for fashion and a belief that every woman deserves jewellery that makes her feel extraordinary — premium, anti-tarnish, and beautifully crafted for the modern woman.
Our Story
Where It All Began
ORYX TREND was born from a shared passion for fashion, elegance, and the desire to make premium jewellery accessible to everyone. Founded by R S Parmar and Vinee Nerwale, the brand was created with a simple, unwavering belief:
Luxury should be beautiful, durable, and affordable.
Today, ORYX TREND offers thoughtfully crafted collections of anti-tarnish, waterproof, and premium fashion jewellery designed for modern women who value style and quality.
Every piece is curated to celebrate confidence, individuality, and timeless beauty — trusted by thousands of customers across India who wear ORYX TREND for their special moments and everyday style.
Why ORYX TREND?
Premium Quality Materials
Anti-Tarnish & Waterproof Jewellery
Elegant Designs Inspired by Global Trends
Affordable Luxury for Everyday Wear
Trusted by Thousands of Customers
Designed with Love, Crafted with Excellence
Meet Our Founders
Vinee Nerwale
Co-Founder | Marketing & Technology
Vinee Nerwale is the creative force behind ORYX TREND. With a background in Information Technology and a passion for fashion, beauty, and digital innovation, she leads the brand's marketing, customer experience, and product development.
Her vision is to create jewellery that combines elegance, quality, and affordability — enabling every woman to express her individuality with confidence. From product design to customer satisfaction, she ensures that every ORYX TREND piece reflects timeless beauty and modern style.
"Jewellery is more than an accessory — it's a reflection of confidence, personality, and self-expression."
R S Parmar
Founder & Chief Visionary
R S Parmar is the visionary behind ORYX TREND. With years of entrepreneurial experience and a deep understanding of brand building, he established ORYX TREND with a mission to offer premium-quality fashion jewellery that blends craftsmanship, style, and value.
His focus on innovation, quality standards, and customer trust has laid the foundation for ORYX TREND's commitment to excellence. Under his leadership, the brand continues to evolve while staying true to its promise of elegance and authenticity.
"True luxury lies in timeless beauty, exceptional quality, and the confidence it inspires."
Our Mission & Vision
Our Vision
To become a trusted global fashion jewellery brand that inspires confidence and elegance through exceptional designs and uncompromising quality.
Our Mission
- Create stylish and premium-quality jewellery at accessible prices.
- Deliver exceptional customer experiences at every step.
- Continuously innovate with modern trends and timeless craftsmanship.
- Empower women to celebrate their beauty and individuality.
Our Core Values
Quality First
We never compromise on quality. Every piece is carefully crafted and tested to ensure durability and beauty.
Affordability
Premium jewellery shouldn't cost a fortune. We believe in making luxury accessible to everyone.
Customer Care
Your satisfaction is our priority. We're here to help at every step of your shopping journey.
Innovation
We continuously explore global trends and new materials to keep our collections modern and ahead of the curve.
Authenticity
Every design is honest and thoughtful — staying true to our promise of elegance and integrity.
Community
We celebrate every woman who wears ORYX TREND — united by confidence, style, and self-expression.
Ready to Shine?
"At ORYX TREND, we believe every woman deserves jewellery that makes her feel confident, beautiful, and extraordinary. Our journey is driven by passion, innovation, and the trust of our customers."
— Vinee Nerwale & R S Parmar, Founders, ORYX TREND